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Conscious Cosmetics

Writer's picture: Nicole FosterNicole Foster



My entrance into adolescence coincided with the creation of YouTube makeup tutorials and boy was my (Mom’s) wallet in trouble. I was never quite as glam as my tutorial idols, but their videos led me to purchase a new makeup palette every season and to this day I never hit the bottom of one. The joy and borderline obsession I have surrounding makeup lasted for many years and continues on (to a less materialistic degree) to this day. Fortunately, my many years of loving makeup have made me a great judge of determining quality products.


When I made the plunge into plant-based living in March of 2016, I worked with a Holistic Health Coach, Natalie, who taught me how to eat right and truly care for my body. I may have been eating right but little did I know I was letting toxins enter my body through my largest organ–my skin. Upon learning this, and researching my skincare and makeup products on EWG.org, I started implementing skin-friendly, non-toxic, vegan products into my daily routine. Now, I have a pretty solid yet ever-growing arsenal of eco-friendly & non-toxic makeup products that pair perfectly with my low-maintenance routine.



This past summer I discovered Dab Herb Makeup’s Etsy shop and have been blown away by the coverage of their concealer and the silkiness of their tinted moisturizer. All their products are the real deal, 100% vegan and made from nature! I switch between the Light and Medium concealers depending the seasons and I use their Neutral tinted moisturizer and they blend together seamlessly.



I am so in love with the mission of Thrive Causemetics and equally as in love with their products! They are committed to changing the beauty industry for good by having a purpose behind their products and donating one-to-one for every product purchased and giving it to a woman thriving through cancer or domestic violence. On top of that, their products are 100% vegan and cruelty-free and are free of parabens, sulfates, and toxins. SO MUCH GOOD!


When I lost my hair during leukemia treatment, I attended a Look Good Feel Better program where I learned to apply makeup to compliment my bald head and shedding brows and lashes. Wearing makeup helped me feel more like myself during this challenging time and gave me the confidence to show off my hairless-head.



Headliner Lipstick in Aquila is so incredibly gorgeous! It is super hydrating and lasts for hours.

Their Liquid Lash Extensions Mascara is a game-changer. It doesn’t flake or smudge or run, it stays on beautifully all day and comes off easily without my staining my under-eye area.


I originally found this company because I was looking for a vegan brow pencil and their formula is the best I have used yet! I actually did test it out and wore it to the spa pool and it didn’t budge a bit. Infinity Waterproof Eyebrow Liner in Audry.


There’s something about wearing perfume fragrance that makes you feel “grown-up” no matter how old you are. These precious roller balls by Define Me Fragrance are light & sophisticated just like any other perfume except these are free from all the nasty ingredients that are typically found in perfume. Since these are roller balls, you can even blend the fragrances!


To be honest, I have never found a perfect foundation. For me, it’s like finding a perfect pair of jeans, you try it on in the store and it looks great but once you put them on at home it's a whole other story. A few months ago I decided to give this Savvy Minerals by Young Living powder foundation a go and it’s been so far, so good. It is relatively sheer but does help to blur imperfections and give a “finished face” look so I plan to use it up and maybe switch things up next time.




There you have it, a round-up of my fave conscious cosmetics products that actually are skin-safe! I’m always on the hunt for new products and will be sure to share any additions with you on here. What are your makeup must-haves? Comment down below!


Disclaimer: All opinions are my own and each of these products were purchased my me unless otherwise stated.

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