Making an impact in health tech
Evolving from a background in psychology, behavior change coaching, and writing, my work has spanned wearables, women’s health, and nervous system regulation.
Find my full experience on LinkedIn.
Work in wearable tech
Head of Coaching and Partnerships at Lief Therapeutics(an early-stage wearable start-up)
In 2021, I joined Lief as their second coach hire. Within the next 11 months, I became Head of Coaching, mentoring and managing a team of five coaches. At this time, I took on my biggest project yet and worked cross-functionally with our advising psychologists to update the coaching program with defined HRV-B protocols tailored to users’ needs and use cases.
As interest from clinicians and universities grew, my work evolved to supporting clinical partnerships, working closely with care teams and researchers.
Highlights:
Served as primary clinical research liaison for a 2+ year-long study with Harvard Massachusetts General. The JAMA-published study revealed that the HRV biofeedback + coaching intervention (2025) showed a 64% reduction in substance use days.
Lifted onboarding completion rate from 50% to 70% with D2C users, held an 8.5 NPS across the coaching team, and achieved a 20% increase in adherence.
Developed the provider-facing content and training materials to support them: partner onboarding decks, structured training programs for clinical teams, in-app videos, webinars, written guides, blog posts, and hands-on training to implement these materials.
Specialized Content Writing
Contributing Writer at Ohm Health (an HRV-Biofeedback lamp)
With my knowledge of HRV-Biofeedback, I thoughtfully translate science, wellness, and nervous system topics into accessible, engaging content that aligns with the Ohm voice and editorial direction.
Women’s Health Experience
Guided Group Facilitator at Flo Health
I supported the launch of a fertility-focused coaching pilot within a leading women’s health app as a Guided Group Facilitator. In this role, I facilitated closed group chats asynchronously and led live Zoom sessions, incorporating educational content on fertility, sex, health, and well-being to support women ages 18-45 who were trying to conceive.
In addition to my user-facing role, I synthesized coaching insights into feedback for the product team to iterate on content and in-app recommendations.
Social Media Manager and Content Strategist (Freelance)
I owned end-to-end Instagram strategy and content for a women’s health journalist supporting the launch of her debut book, The New Rules of Women’s Health, partnering closely with the author to refine brand positioning.
I developed and executed a data-informed content strategy spanning book promotion, evidence-based health education, and lifestyle storytelling.
Increased Instagram followers by 40% and significantly improved engagement through reels, carousels, and narrative-driven captions.
Translated complex, evidence-based women’s health research into accessible, engaging social content aligned with brand voice and journalistic integrity.
